AACRAO Publication


SEM Core Concepts: Building Blocks for Institutional and Student Success
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SEM Core Concepts: Building Blocks for Institutional and Student Success
Table of Contents and Introduction
$45 Members/$65 Non-Members; Dr. Wayne Sigler; 2017; Item #0149
SEM Core Concepts is designed to provide busy professionals with an overview of SEM. The guide is organized around the following topics: definitions of SEM and examples of what it is not; the evolution of SEM, including its developmental stages that provided the building blocks for the current best practices of the profession; an overview of the essential SEM concepts; and a planning model and road map for transforming an institution into a SEM organization. Author Dr. Wayne Sigler is widely viewed as one of the top enrollment professionals in the country and currently serves as a senior consultant with AACRAO Consulting.