AACRAO Publication


SEM and Institutional Success: Integrating Enrollment, Finance and Student Access
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SEM and Institutional Success: Integrating Enrollment, Finance and Student Access
Table of Contents and Introduction
$50 Members/$70 Non-Members; Bob Bontrager; 2008; Item #0122
As colleges and universities face increasingly challenging financial environments, demographic shifts, competitive forces, and public policy decisions, campus leaders must proactively adopt new approaches for addressing these concerns. SEM and Institutional Success provides a detailed analysis of these issues and offers a strategic enrollment management framework for improving enrollment and educational outcomes. Edited by Bob Bontrager, with chapter contributions by Gil Brown and Don Hossler, this publication proposes an innovative student-centric SEM planning model aimed at helping institutions improve enrollment and financial outcomes while at the same time advancing student access and success.